On February 27th, 2007 we founded Zenie Bottle. Today we are shipping out 1,100 bottles to our seed group – teens between the ages 13 to 18 (plus a handful of friends and family). The initial strategy (cuz every startup has an initial idea then changes when they get some market feedback) is to make the site very exclusive (the only way to get an account is to buy a bottle – the only way to buy a bottle is to know someone who has one and they chose to invite you). We'll see if this works – with a group of pre-launch folks we got some feedback that this might be too exclusive. We'll find out soon enough. In the meantime checkout the site – and if you want a bottle – and you know you do – ask me for an invite or click the big green button on the site.
Well I have a bottle and I don't know what to do with it because the site doesn't want to work:(
Posted by: Zenny | February 19, 2009 at 05:49 PM